Minipop

In late February SXSW announced hundreds of free-to-download songs from the upcoming festival. I downloaded somewhere in the neighborhood of two hundred.

Six months later, there’s only one song I still listen to. I listen to it incessantly. I can’t get it out of my head. I hum it all the time. I obsess over the delivery of the first line.

Is it just me, or is this pop perfection?

I get it if you’re not into shameless pop, but if you are- is this 2008’s holy grail?

The video’s pretty sweet too…

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